Spatial Headworks

About

Spatial Headworks was founded by Bas Bisseling and Jan-Marc Swinkels, in Amsterdam July 2009. Their mission statement is as follows: by assembling Geo Media onto a multichannel and rich media experience, we have the resources to meet our partners’ communication goals.


	Spatial Headworks offers an extension to your internal or external communication strategy
	Spatial Headworks offers mobile solutions for B2B
	Spatial Headworks strives to help our partners to achieve their communication goals
	Spatial Headworks offers a ‘one-stop-shopping’-formula.
	Spatial Headworks has an excellent knowledge of the mobile market
	Spatial Headworks believes in long-term commitment
	Spatial Headworks believes that Geo Media is a goldmine
	Spatial Headworks believes that its assets (hence goldmine) are yet to be discovered

We strongly believe that Mobile Media or Geo Media – as a German theorist of locative media Tristin Thielmann coins it – are a goldmine. But how to extract its precious goods? According to Thielmann (2010), Geo Media is the sum of ‘Locative media‘ and ‘Mediated localities‘. While Locative media are about tracing the actions of the subject in the world, e.g. smart phones. Mediated localities are about virtually tagging the world, e.g. Google maps. Beautiful, but in a business sense, how to make use of these things? How to get the right attention of the preferred target group? And how to convert attention into revenue? Spatial Headworks has the knowledge to deal with these issues. By using Geo Media as a strategic element in multichannel action, brand awareness can be improved and revenue generated. This is supported by research on trends and forecasts of the years to come. Comscore (a global leader in measuring the digital world) has done a substantial amount of research on the mobile market worldwide. The trends in the graphs below will support our believe in Geo Media as the catalyst for business growth in the years to come.